Q1: Please describe the degree to which you feel connected to this painting?
Q2: Please use this website to create sounds for this painting. http://www.moodil.com
Q3: Please describe the degree again.
Q4: Now, please use this website to choose an instrument’s sound that comes to your mind when you see this painting.
Q5: Please write down a song/melody that comes to your mind.
1. The swan (instrumental song by Camille saint-saens)
2. Hair Flowin, Snow Falling – Jay Chou
3. Daytime nighttime – Tristesse Contemporaine
4. Calabash Brothers – Chinese nursery rhymes
Q6: Please write down a smell that comes to your mind.
1. Smell of rain/drizzles
2. Smell of grass
3. Smell of museum, cold
4. Dry ice smell
Q7: Please describe the degree again.
Q8: Will you buy this painting
All of the answers are ‘NO’.
Comparison three results:
Inviting the audience to create sound by themselves is a good way to strengthen the connection and resonance. But that doesn’t inspire them to buy art, which is the failure point of this intervention. And this failure made me realize that there is no direct relationship between resonance and purchase behaviour.